Can-Rad Beauty Limited, is a fourth generation family owned and operated company, distributing hair care products to the
professional beauty industry. The Wise family started in the hair care business in 1912, in a hair salon that specialized in the
manufacturing of human hair wigs.
Toronto Human Hair was founded in 1931 as a wig manufacturer. In 1937 the family expanded the business into distribution.
Julius (Sonny) Wise began his career as a door to door wig salesman in the mid nineteen forties. By the early sixties, distribution
had expanded to include Canadian manufactured hair care products along with wigs to be sold to salons throughout Ontario.
In 1965, sales representatives were employed and the company name was changed to Canadian Beauty Aids.
Canadian Beauty Aids made it’s first competitive acquisitions in 1968, with the purchase of Radiant Beauty Supplies, and again
in 1975, by purchasing Dominion Beauty Supplies.
Can-Rad Beauty Limited was formed in 1976 as a warehousing and financing arm for all three trading names.
C.B.A., Radiant, and Dominion were all operated as separate entities, thus creating a competitive environment for salons
owners, sales consultants, and manufacturers. In 1992 the assets of NorOnt in Northern Ontario were purchased, enabling
Can-Rad to extend their existing boundaries of distribution to include northern Ontario.
The assets of Salons Incorporated, based in Ottawa, were purchased in 1993, and their trading name was changed to
Metered Beauty Products. Although still the Chairman of the Board, Sonny Wise effectively retired in 1994, and his sons
Kenny Wise (President) and Jeffrey Wise (Vice President and C.F.O.) continued the tradition and became the fourth generation
to operate this family business.
All companies merged and began to trade under the corporate name Can-Rad Beauty Limited in 1997.
In 2002 the assets of Premier Beauty Supplies were purchased and now trades under our corporate name in Northern Ontario.
In January 2003 Can-Rad expanded their distribution network to include the province of Manitoba.
2011 marks the latest expansion for Can-Rad Beauty Ltd. With the purchase of Professional Salon Services, we are pleased to add 3 salon consultants, 2 stores and 2 educational facilities in the province of Saskatchewan.
Today, at Can-Rad Beauty Ltd. our sales force includes 38 salon consultants, 14 “Trade Only” stores with 8 adjacent educational facilities.
Today’s business environment requires that Can-Rad Beauty Limited strive to anticipate and meet the needs of salon owners in
Ontario through progressive marketing and distribution concepts of industry leading manufactures in the Professional Beauty Industry.